Logos \
Assorted Projects /
 

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When I kick off a rebrand — or even something just for TV and tucked away in the background — I usually start with the logo. A well-thought-out, clear marque can instantly set the tone for a company or product, whether it’s real or imagined. And as the saying goes, you only get one chance to make a good first impression.

 

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Welsh National Orchestra / Manchester Jewish Museum / ElevenSeventeen / 4D Pictures / Krafty / 7 Generals

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